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I was working in the Digital Media sector for the following companies:

Studio21 Ltd.

» Fur further information visit the » Studio21 Website.

Company Profile

Founded in 1999, Studio 21 is a private Hungarian enterprise, which supplies Hungarian animation, broadcast postproduction, film and effect studios as well as interior designers and visualization studios with software, hardware and training. We specialize on animation and effect software solutions, studio systems, realtime and big-capacity storage solutions and networks.

The Studio21 management consists of Gabor Bakos (managing director) and Peter Kaiser (technical director), who both have a solid production background. The company employs 8 full time staff in the sales and support area, and another 4 part timers are working on testing and developing tasks.

The business profile of the company focuses on three major areas:

1) Software distribution (3d animation-, effect- and editing software)

2) System development, sales and support for Hungarian studios and production companies

3) Software training (Discreet Training Center)

The company consists of two major divisions: the Studio21 Solution Center and the Studio21 Training Center.

The Studio21 Solution Center

The Studio21 Solution Center focuses on trading animation, effect and editing software and hardware solutions and on the respective support activities. Distributed software include Adobe, Autodesk, Avid, Discreet, Macromedia, RealVIZ, Soft Image and Toon Boom products. Distributed hardware tools include 3Dlabs, Apple, Art Render, Bluefish444, Boxx tech, Cybermind, Iiyama, Matrox, Nvidia, Silicon Graphics and Wacom products.

As a result of our work a broad network of contacts with Hungarian studios and production companies has been established. Our company takes part in several beta testing programs of the major animation and effect software producers.

We have developed a young and talented professional team that is also able to implement new software and hardware technologies in a short time.

Activity

The market develops in an all-comprehensive way. The basis of our marketing activity is an up-to-date database with contacts to all major Hungarian players in the domestic post production and animation market. Continuously we appear in the respective Hungarian media and we have good connections with the press and other advertising companies. Yearly we inform the Hungarian expert community with 5000 direct mails.

We also publish our own "Design21" magazine 6 times a year, with complex functions of distributing specialized information and advertisement in the field of animation. The magazine also has an on-line version. Other marketing activities involve 2 major events with ca. 400-500 guests each and 20-25 smaller events. 

Sales

The sales activities are structured as follows: Each of our product line is managed by a dedicated sales manager and coordinated by the general manager. In this way a unified and adherent market policy is ensured. To the next line of professionals in sales belong the technicians, engineers and support experts connected to the individual product. These people are coordinated by the technical director. This group delivers the actual and detailed solutions according to the client’s needs together with consulting and support.

Financing

Together with one of Hungary ’s largest banks, we have successfully established a financial construction for the investment in high-value computer systems. Thus we can help our clients to finance with Hungary ’s cheapest leasing construction for the time being. Currently we are building up relations to western European co-operations for financing technology and production. These constructions will allow Hungarian enterprises short of capital to establish themselves in a competitive market position.

Consulting

As a logical continuation of the established base of Hungarian business partners and the accumulated knowledge in the field of post production, effect, and 3D animation, we are offering consulting and active outsourcing as a new service in our portfolio.

International post production and animation houses now can receive valuable information about the Hungarian production base and establish stable contacts for outsourcing purposes.

The Studio21 TraininG Center

The Studio21 Training Center deals with the training and support of the traded software. It adds and supplements the service activities of Studio21 in a unique way. We offer a wide range of courses providing master training in Discreet, Autodesk, Avid, AliaWavefront, Adobe, Toon Boom and Macromedia software as well as providing modular training in 3ds max, Combustion, Character Studio, Photoshop, Flash, Director and Maya in more than 50 different courses.

The Studio21 Training Center also provides full BA courses in 3D Animation, Digital Film and Post Production, DTP and Multimedia, Architectural & Interior Design and CAD. The state accreditation of these courses, are presently under way.

In the mean time we are also busy setting up a European training reseller network as well as a national network and expect a strong development of the training center in the near future. In the last two years over 500 people took part in our trainings with the largest number of participating CG specialists in Hungary.

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